Aprilskin's Hero All Day Plumping Lip Stain goes on with a gold, high-shine finish that transfers off with a damp cloth to reveal a rosy-pink stain underneath, according to Allure. The brand's formula includes hyaluronic acid and jojoba seed oil, which Allure editors say keep lips feeling hydrated and look plumped throughout the day.
Allure's editors reported the color held up through multiple coffees, a full lunch and an afternoon soda without noticeable fading. The lip stain is included in the October 2026 Allure Beauty Box.